Image via PR Newswire - Financial Services
MoonPay: Geographic Expansion
MoonPay Korea announced partnership with South Korea's oldest commercial bank Woori to power global distribution of won-backed stablecoin through KRW Stablecoin Consortium
Source: PR Newswire - Financial Services
The leadership read
Market entry of this kind typically deepens demand for consulting leadership bench strength in the region over the following 12–18 months.
Market context: MitchelLake's Talent Market Index sits at 98.6 (Neutral), down 1.4 on the prior month; Asia hiring signal is running rising (+2.4pts).
MoonPay: 3 signals in the last 90 days — above the Consulting median of 1 across 40 tracked companies; 0.2% of MitchelLake's EMEA signal flow; 3 tracked across 18 days.
Market entry — the MitchelLake playbook
When a company expands into a new market, the first leadership hires decide whether it lands. A selection of market entries we've run:
Market entry · Oceania
Square
Executive Search Fintech
Market entry
Dropbox
Executive Search for SaaS
Market entry · Asia
Deliveroo
Executive Search in ASEAN
Market entry · Oceania
SurveyMonkey
Managing Director APAC (first hire in region) / Country Manager
Market entry · Asia
LivePerson
Director ASEAN (first hire in region); also Head of Presales APAC
Market entry · Oceania
Etsy
Managing Director, Australia + Asia (MD APAC)
MitchelLake in this thematic
Our work · 2019
Director Product Engineering
SEEK Limited
Asia · Technology · digital-transformation · cross-border
Our work · 2025
Executive Search Services
NashTech
EMEA · Technology · it services · software outsourcing
Our work · 2021
Cybersecurity Advisory Leader
Ernst & Young Middle East (Dubai Br.)
Oceania · Professional Services · consulting · cybersecurity advisory
Also at MoonPay →
More signals across Consulting
Geographic Expansion · Asia
Publicis Groupe →Publicis Groupe has established a new China headquarters in Shanghai, consolidating multiple agencies under one roof as part of their 'Power of One' philosophy
Geographic Expansion · Asia
Malaysia →Malaysia is actively pursuing front-end semiconductor manufacturing expansion, with only 6 of 89 new global fabs projected for Southeast Asia by 2029
Leadership Change · Asia
TransUnion →TransUnion appointed Avishek Ghosh as Chief Data and Analytics Officer for APAC, consolidating regional analytics operations under unified leadership with responsibility across 9+ Asian markets.
Strategic Hiring · Asia
Dell Technologies →Dell Technologies commissioned major research revealing Asia Pacific governments are rapidly activating Sovereign AI initiatives, with 46.1% actively evaluating technologies and 36.1% running POCs. This indicates Dell's strategic positioning in the APJ Sovereign AI market.
Partnership · Asia
Ripple →Ripple partnered with Kyobo Life Insurance to enable tokenized government bond settlement in South Korea, shortening settlement cycles from two days to near real-time
Geographic Expansion · EMEA
TechnologyOne →TechnologyOne expanding aggressively in UK market with £53m ARR, up 23%, targeting council consolidation opportunities
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