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Substack: Partnership
Substack hosted 'The Once and Future Media Forum' - a major media summit convening newsletter platform creators, journalists, and media startup founders. CEO Chris Best positioned the platform as central to creator economy with messaging about writers deserving to 'get rich' and 'have fun'
Source: Business Insider
The leadership read
Alliances broaden the commercial surface, and the leadership need follows. Substack's partnership in Media widens demand for commercial and alliance leaders who turn an agreement into realised value. Across Oceania, watch whether dedicated senior ownership is put on it; unowned alliances quietly lapse.
Market context: Backdrop: a 105.8 (Hot) Talent Market Index (down 2.3 on the month) with Oceania activity steady (-0.1pts).
Substack: 6 signals in the last 90 days — above the Media median of 2 across 12 tracked companies; 0.3% of MitchelLake's EMEA signal flow; 6 tracked across 75 days.
MitchelLake in this thematic
From the MitchelLake archive
Also at Substack →
More signals across Media
Partnership · Oceania
Nine →Nine closed an AI content deal with Microsoft, positioning premium journalism as a grounding source for AI outputs
Partnership · Oceania
HOYTS →HOYTS partnered with Explosion Network to launch SCREENX immersive cinema experience at HOYTS Broadway.
Ma Activity · Oceania
Global →Global (energy and infrastructure business) acquired a controlling stake in Prism, a project management and controls specialist
Geographic Expansion · Oceania
BBC →BBC planning to stream its 24-hour rolling news channel on YouTube in select countries outside UK, with Australia under discussion
Strategic Hiring · Oceania
VML →VML appointed Mark Verhagen as Group Executive Creative Director for Brisbane and Perth offices. Verhagen joins from VML Indonesia where he served as ECD and helped elevate the office into one of Indonesia's most awarded creative agencies.
Leadership Change · Oceania
ARN →Donna Gordon promoted to Chief Marketing Officer at ARN after 15+ years with the broadcaster
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