Image via B&T Magazine
Last updated
ASB: Partnership
ASB launched new partnerships with the New Zealand Team and Athletics New Zealand, supported by advertising campaign 'Here for First Steps to World Bests' created via Droga5 ANZ.
Source: B&T Magazine
The leadership read
Alliances like this can broaden the sector commercial leadership bench strength.
Market context: The wider read — a Talent Market Index of 107.8 (Hot), up 2.4 month-on-month — shows Oceania signal flow easing (-7.9pts).
ASB: 1 signal in the last 90 days; 0.1% of MitchelLake's Oceania signal flow.
More signals across Oceania
Partnership · Oceania
Avaloq →Avaloq renewed strategic partnership with BIL Suisse with expanded focus on joint innovation, digital transformation, and enhanced client services for Swiss market
Partnership · Oceania
Specsavers →Specsavers launched a new glasses range in partnership with Pitjantjatjara artist Atipalku Intjalki, in collaboration with The Fred Hollows Foundation's Indigenous Australia Program. This marks a return to the APY Lands for the brand's artist collaboration strategy.
Partnership · Oceania
Digital Turbine →Digital Turbine unveiled new fiscal 2027 revenue and EBITDA targets alongside expanded partnerships with Orange, Google Cloud, and Databricks for app distribution and mobile data intelligence platform
Partnership · Oceania
Pandora →Pandora partnered with Dreamgirls Art Collective (New Zealand) to celebrate Matariki through a large-scale public mural in Wellington CBD and limited-edition charm collection distributed nationwide
Partnership · Oceania
Ogilvy →Ogilvy won the Lite n' Easy advertising account, covering strategy, creative, CX, social and influencer work.
Partnership · Oceania
University of Melbourne →University of Melbourne Centre for Digital Transformation of Health is collaborating with Grampians Health and medical transcription provider iMedX Australia to validate and evaluate an AI clinical documentation tool in regional healthcare settings.
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