Joe Hand Promotions

Partnership · Americas

Hankook Tire was named title sponsor for the World Rally Championship's return to the United States in 2027.

Partnership · Americas

B2B music streaming service Soundtrack has signed a licensing deal with SESAC, and is now licensed by all four major US performing rights organisations (PROs).

Partnership · Americas

BILDTRAK signed a multi-year agreement with Factory Five Racing under which every Factory Five Complete Vehicle Kit from 2027 will include a BILDTRAK G1, announced at the SEMA Show.

Partnership · Americas

Trez Capital (Vancouver) and Starwood Capital Group (Miami) formed a strategic partnership to originate residential land acquisition and development loans for US single-family communities. It is seeded with a $450 million loan portfolio and targets more than $1 billion in annual originations.

Partnership · Americas

Guardian Life signed a multi-year deal with Sierra to run about 1 million dental benefit verification calls a year, plus payments and claim status checks, on Sierra's AI agents. It is Guardian's third AI partnership in a year, following HCLTech and Avantos.

Partnership · Americas

Oak View Group partnered with Independent Artist Group (IAG) to provide sponsorship and brand partnership opportunities to IAG's artist roster, with IAG touring and music assets sold through OVG's North American sponsorship network.